What is the Collegiate Creative Program?

The Collegiate Creative Program is Rampant’s groundbreaking initiative, modeled after the vision of programs like the NFL's or MLB's LCC initiatives. Our goal is to support collegiate athletic departments by providing access to trusted, vetted creative professionals. With the growing demands of content creation and the rise of NIL, we’re here to ensure every school, sport, and athlete gets the recognition they deserve.

For over three years, Rampant has been laying the groundwork by managing creatives to cover multiple schools across various conferences for our own media and editorial projects. This experience has prepared us to scale our mission, offering institutions a seamless solution for game coverage, creative campaigns, and more as content demands and NIL opportunities continue to grow.

The Challenges Facing Creative Departments

Collegiate athletic departments are tasked with producing content for over 14 varsity sports throughout the year, often with limited resources. These challenges make it nearly impossible to ensure:

✅ Every sport is covered

✅ Every match is captured

✅ Every athlete is celebrated

With the introduction of NIL, the demand for content will only grow. Game coverage was already a challenge, and supporting athletes’ NIL branding adds another layer of strain on creative teams. Schools often turn to freelancers to fill the gaps, relying on recommendations, word of mouth, or posting requests in various groups and communities that SIDs and decision-makers are part of. However, there’s no standardized solution to meet these needs effectively, efficiently, and safely.

Taking Collegiate Creativity to the Next Level

It’s time to elevate collegiate creativity, and we’re ready to take the next step.

Our vision for the Collegiate Creative Program is to partner with the NCAA to create a program that provides unparalleled creative support across all divisions and their participating schools.

By building this program in collaboration with the NCAA, we aim to:

1. Streamline the Process: Build an NCAA-recognized platform that simplifies sourcing, booking, and managing creative campaigns, allowing schools to focus on celebrating their athletes and programs.

2. Empower Athletic Departments: Equip schools with the tools and talent they need to meet growing creative demands.

3. Standardize Creative Excellence: Ensure every sport, team, and athlete receives the recognition they deserve through high-quality content.

4. Foster Trust and Integrity: Build confidence with universities and student-athletes by ensuring every story is told with care, respect, and in the best light, reflecting the values of the institution and its athletes.

This vision is more than a service—it’s a commitment to transforming how collegiate sports are captured, celebrated, and shared with the world.